In this week’s roundup, you’ll see how GoDaddy, Intuit and OpenAI are reshaping the landscape for small businesses. Below, we break down the biggest releases, show you how to use the newest tools and share actionable steps you can take this week.
Big Announcements Solopreneurs Need to Know
GoDaddy’s Airo Adds Six New AI Agents
GoDaddy launched its agentic platform Airo in mid-November, promising to handle tasks like domain setup, site creation and content drafting. Days later, the company expanded the beta with six new specialist agents designed to streamline marketing, communication and operations. Airo now:
- Organises your customer conversations – Conversations Inbox aggregates emails, chats and social messages so you never miss a lead.
- Plans content for you – The Marketing Calendar and Social Posts agent creates blog posts, short videos and social updates for platforms like Facebook and Instagram.
- Books appointments – Service-based businesses can use the Online Appointments agent to list services, manage availability and accept bookings in minutes.
- Handles domain setup & protection – New agents help connect your domain, check DNS settings and review security configurations automatically.
- Connects you with human pros – The DIFY (Do-It-For-You) agent matches you with GoDaddy experts for SEO or web design support.
Every request routes through Airo’s orchestration layer, which determines the next action and completes tasks for you. GoDaddy says “every minute matters for small businesses,” and its modular agent structure makes future expansion fast and flexible. The beta is still free, so it’s a great time to experiment before pricing kicks in.
Intuit Introduces a Virtual Team of AI Agents for QuickBooks
Intuit unveiled a new “virtual team” inside QuickBooks that pairs generative AI with human experts to streamline finance, project management and customer operations. Rolling out first in the UK, the system includes five specialised agents:
- Accounting Agent – Automates bookkeeping, categorises transactions and flags anomalies.
- Customer Agent – Scans your inbox for leads, drafts replies, books meetings and tracks opportunities.
- Finance Agent – Generates P&L, cash-flow and balance-sheet reports.
- Project Management Agent – Auto-fills project fields and reduces manual entry.
- VAT Agent (Beta) – Compares income and VAT returns, flags discrepancies and recommends fixes.
Intuit says the virtual team can save small businesses up to 12 hours per month. A redesigned dashboard now includes real-time widgets summarising cash flow, open invoices and what each agent has completed. While the full rollout is UK-only for now, expect global expansion soon.
ChatGPT Adds “Shopping Research” for Smarter Product Decisions
OpenAI quietly introduced a shopping-research feature that finds and compares products for you. Instead of digging through reviews or specs, you describe what you need—like “the best cordless vacuum for a small studio”—and ChatGPT does the work:
- It uses your ChatGPT memory to tailor recommendations.
- It pulls fresh information on pricing, reviews and specs from reliable sources.
- It’s rolling out to free and paid users with nearly unlimited use through the holidays.
While designed for consumers, it’s also a smart way for solopreneurs to analyse competitors, source equipment or research tools—without paying for dedicated market-research software.
AI Tools You Can Start Using Today
Here are four practical tools you can adopt immediately—no setup headaches and no tech expertise required.
1. Put GoDaddy’s New Airo Agents to Work
If you’re already on GoDaddy—or thinking about launching something new—Airo’s expanded agent lineup can save hours every week:
- Activate Airo – Sign into the beta and describe your goal (“launch a coaching business,” “build a booking system”).
- Configure your agents – Connect your email and socials in Conversations Inbox, let the Marketing Calendar map content and enable Online Appointments if you offer services.
- Review & approve changes – Airo confirms steps like domain registration or page publishing. Review generated content to match your voice.
The beta is free, so test workflows now and evaluate future pricing once it launches.
2. Delegate Financial Tasks with QuickBooks’ AI Agents
For QuickBooks users, the new AI agents can dramatically simplify bookkeeping and customer management:
- Check availability – It’s live in the UK; sign up for updates elsewhere.
- Enable the agents – Turn on Accounting, Customer and Finance agents. Connect your inbox for lead detection.
- Use the dashboard – Monitor the new widgets summarising insights and completed tasks.
If the promised 12-hour monthly savings hold true, this is one of the most impactful upgrades for small-business finance in years.
3. Research Products and Competitors with ChatGPT
ChatGPT’s new shopping-research mode doubles as a competitive-analysis assistant:
- Start a chat – Ask for comparisons between your product and competitors, or request a buyer’s guide for equipment you’re considering.
- Answer clarifying questions – Provide details so the results are accurate.
- Review the guide – Use the structured results to inform sourcing, pricing or product positioning.
The nearly unlimited usage period makes this a no-risk way to gather market insights fast.
4. Automate Busywork with Zapier’s AI Features
Zapier continues to evolve, now offering AI prompt steps and natural-language automation that let you build workflows without complex logic. With up to 100 tasks on the free plan, you can:
- Capture & score leads – Collect form submissions, score leads using an LLM and trigger custom email sequences.
- Summarise customer feedback – Auto-categorise reviews or support tickets and generate follow-up tasks.
- Extract data from documents – Pull fields from PDFs or sheets into your CRM and flag anomalies.
If you’re new to automation, start with a 10-minute task and build from there. Small wins stack up fast.
Turning News into Competitive Advantage
None of these announcements matter unless you act on them. The common theme this week is the shift from generic chatbots to specialised agents that perform clear, focused tasks. Platforms like GoDaddy and Intuit show how AI can quietly coordinate complex workflows behind the scenes—registering domains, reconciling bank transactions or drafting content—while still giving you full control.
OpenAI’s shopping-research feature highlights AI’s growing role in decision-making, transforming scattered information into usable, context-rich insights. From competitor research to vendor selection, you now have a lightweight way to gather high-quality data.
On the risk side, insurers are also evolving. Counterpart recently expanded its Technology Errors & Omissions coverage to include AI-related claims—such as misinformation or biased model outputs. As AI becomes central to your business, ensure your policies explicitly cover AI-driven work.
Your Next Steps
Here are simple, high-impact actions you can take based on this week’s releases:
- Experiment with one agent this week. Enable GoDaddy’s Marketing Calendar or Conversations Inbox, or try QuickBooks’ Accounting or Customer agent for an hour.
- Run a product-research session. Use ChatGPT’s shopping research to analyse competitors or evaluate suppliers. Save the guide and identify one change to make within two weeks.
- Build a basic automation. Create a Zapier workflow that sends a thank-you email or syncs new contacts. Aim to publish it by month-end.
- Check your insurance coverage. Ask your broker whether your policies cover AI-driven operations. If not, explore E&O coverage designed for AI.
- Stay in the loop. Subscribe to updates from GoDaddy, Intuit and OpenAI so you know when new agents roll out to your region.
Keep Your Edge
AI is accelerating quickly, but you don’t need to overhaul your business overnight. By adopting a few well-chosen tools and watching emerging trends, you can work smarter without burning out. Which of these agents or workflows are you planning to try first? Share your thoughts in the comments.
For weekly roundups and practical guides on the AI tools shaping the future of solo entrepreneurship, visit SoloAITool.com. We’re here to help you scale with smart technology—not endless stress.
