Introduction: Optimizing images for search engines and accessibility isn’t glamorous, but it’s crucial for any online business. Writing alt text manually can be tedious, yet skipping it means missing out on SEO benefits and leaving visually impaired visitors in the dark. In early August, marketing site 99signals reviewed AltText.ai, an AI‑powered tool that automates alt text generation and is currently available via an AppSumo lifetime deal. The review highlights how the tool saves time while boosting SEO and accessibility. In this article, we’ll explore what AltText.ai does, why alt text matters, and how you can use this AI tool to streamline your content workflow. We’ll also explain the limited‑time pricing, walk through setup steps, and offer tips to get the most out of the platform.
What Is AltText.ai?
AltText.ai automatically creates descriptive, SEO‑friendly alt text for images on your website. Unlike generic caption generators, it lets you fine‑tune descriptions with keywords or product information, making them both accessible and optimized for search. The tool works across multiple platforms—WordPress, Shopify, and even custom sites via API—so it’s equally valuable whether you’re running a blog, an eCommerce store, or a portfolio site. The AppSumo deal bundles all features, including CMS integrations, a Chrome extension, and direct embed options, under a one‑time payment instead of a recurring subscription.
Why Alt Text Matters for Solopreneurs
Adding alt text improves your website in three critical ways:
- SEO benefits: Google indexes images separately. Well‑written alt text improves your chances of ranking in image search, driving qualified traffic to your site.
- Accessibility: Alt text allows screen readers to describe images for visually impaired visitors. Inclusive design isn’t just good ethics; it also broadens your audience.
- Legal compliance: Proper alt text helps meet standards like WCAG and ADA, reducing legal risk.
For solopreneurs who juggle multiple roles, automating this part of content management frees up time to focus on growth. AltText.ai ensures that your images carry meaningful descriptions without requiring hours of manual work.
Pricing and the Limited‑Time AppSumo Deal
The AltText.ai lifetime deal on AppSumo runs from July 28 to September 28, 2025. This unique offer lets you pay once and access the tool for life—ideal for small businesses wary of subscription fatigue. The deal comes in three tiers:
- License Tier 1 (Basic Plan): $69 for 150 image credits per month.
- License Tier 2: $149 for 600 image credits per month.
- License Tier 3: $319 for 2,000 image credits per month.
All tiers include unlimited websites, CMS integrations, the Chrome extension, and API access. For solopreneurs with modest image needs, Tier 1 may suffice, while content creators with large media libraries might opt for higher tiers.
Hands‑On: Using AltText.ai
The 99signals review provides a detailed tutorial on how to get started with AltText.ai. Here’s a condensed step‑by‑step guide tailored for small business owners:
- Create an account and claim your deal. Sign up through the AppSumo offer and choose a tier. Once registered, you’ll access the AltText.ai dashboard.
- Manual upload and generation. Upload an image, add up to six SEO keywords, and optionally include product details like brand and color. Click “Add Image” to generate the alt text. Copy it into your CMS or metadata.
- Use the Chrome extension. Install the AltText.ai Chrome extension to generate alt text directly on any website. Add your API key from the dashboard and right‑click on any image to create text instantly—perfect for quick updates.
- Install the WordPress plugin. Download the official AltText.ai plugin and enter your API key. You can enable automatic alt text for new uploads and use a bulk tool to process older images (avoiding unnecessary overwrites).
- Integrate with eCommerce platforms. For Shopify, always include product brand, type, and color in your prompt to generate more relevant descriptions.
Pro Tips for Getting Maximum ROI
The review also shares several best practices to maximize your results:
- Estimate your needs. Calculate your average monthly image uploads to pick the right plan.
- Prioritize high‑value pages. Use the bulk tool for pages that drive the most traffic first.
- Integrate with SEO plugins. Sync with Rank Math or Yoast to automatically pull focus keywords into your prompts.
- Fine‑tune for Shopify. Provide product details to improve alt tag relevance.
What This Means for Your Business
Automating image descriptions might seem like a small win, but it can have outsized benefits:
- Time savings: Creating alt text manually for every image can take hours each week. AltText.ai frees you to focus on strategic tasks like marketing, sales, or product development.
- Improved search visibility: Optimized images can attract search traffic and complement your broader SEO strategy.
- Enhanced accessibility: Providing descriptive alt text ensures all visitors can understand your content, building trust and inclusivity.
- Reduced legal risk: Meeting accessibility standards like ADA reduces the chance of compliance violations.
Actionable Takeaways
Here’s a quick checklist to get started:
- Claim the AltText.ai lifetime deal before it expires on September 28, 2025.
- Create your account and test manual upload and generation.
- Install the Chrome extension and WordPress plugin for faster workflows.
- Sync with SEO plugins and test on a handful of high‑traffic pages.
- Evaluate how much time you save and whether you need to upgrade tiers.
What now?
AltText.ai demonstrates how AI can eliminate tedious tasks and deliver immediate ROI for solopreneurs. By automating image descriptions, it improves SEO, accessibility, and compliance without draining your time. The lifetime deal makes it particularly attractive for budget‑conscious entrepreneurs. Whether you manage a content-heavy blog or a small eCommerce shop, tools like AltText.ai let you focus on building your brand while AI handles the behind‑the‑scenes details. Take advantage of this opportunity to streamline your operations and position your business for growth.
